INCOM Product Information Headquarters

ProductNavi

ProductNavi is the consolidated edition of long published "Industrial Equipment News" and "New Electronic Products". ProductNavi is the most effective integrated print and online medium for reaching top decision-makers within Japanese industrial and engineering companies. Published in Tokyo, in Japanese, each issue is a leading source of new industrial and electronic products from Japan, the US, and other countries worldwide.

Outline

  • Target Audience: Qualified Design Engineers, Corporate Management, Research & Development, Purchasing, and Production Engineers
  • Circuation: 50,000 (JABC audited), all copies sent by direct request only. It is available in print and digital edition.
  • Frequency: 12 times a year (monthly)
  • Format: Tabloid( 265mm x 400mm)
ProductNavi Cover

Reader Demographics

Management R&D/Design Manufacturing Purchasing Others Total %
Mining 13 9 37 2 9 70 0.1
Construction 122 99 315 8 50 594 1.2
Chemical 335 610 1,535 65 220 2,865 5.7
Food/Pharmaceutical 53 61 198 5 19 336 0.7
Paper/Printing 75 116 228 10 89 518 1.0
Glass/Ceramic 54 135 305 9 46 549 1.1
Ferrous/Non-Ferrous Metal 343 375 1,187 21 228 2,154 4.3
Machinery 823 2,853 2,986 138 689 7,489 15.0
Communication Equip. 1,376 4,489 5,651 178 1,550 13,244 26.5
Electrical 51 839 63 16 66 1,035 2.1
Electronic 323 2,954 300 85 685 4,347 8.7
Automobile 122 935 1,165 40 83 2,345 4.7
Aerospace/Oceanography 3 103 4 3 5 118 0.2
Precision Machinery 509 2,595 1,520 88 480 5,192 10.4
Other Manufacturing 96 147 300 8 86 637 1.3
Communication Services 144 511 274 22 200 1,151 2.3
Logistics 42 15 69 1 54 181 0.4
Government 13 135 71 5 87 311 0.6
Education/Research 76 470 254 11 712 1,523 3.0
Trading Company 570 371 465 64 1,357 2,827 5.7
Services 536 296 563 5 139 1,539 3.1
Other 238 326 163 14 231 972 1.9
Total 5,917 18,444 17,653 798 7,185 49,997 100.0
% 11.8 37.0 35.3 1.6 14.3 100.0

Advertising Rates & Sizes

AD SIZE
DIMENSIONS Width x Depth
METRIC
1x 3x 6x 9x 12x
1/9 Standard Unit
3 1/16" x 4 5/8"
77 x 117 mm
$1,365 1,295 1,230 1,160 1,090
1/6 Square
4 3/4" x 4 5/8"
120 x 118 mm
2,010 1,910 1,810 1,710 1,610
2/9 Vertical
2/9 Horizontal
3 1/16" x 9 3/4"
6 7/16" x 4 5/8"
77 x 248 mm
163 x 118
2,650 2,515 2,385 2,250 2,120
3/9 Vertical
3/9 Horizontal
3 1/16" x 15"
9 7/8" x 4 5/8"
77 x 375 mm
250 x 118
3,850 3,660 3,465 3,275 3,080
4/9 Standard Page
6 7/16" x 9 3/4"
163 x 248 mm
4,975 4,725 4,475 4,230 3,980
5/9 Solus Page
7 1/8" x 10"
180 x 255 mm
5,965 5,665 5,370 5,070 4,770
6/9 Vertical
6/9 Horizontal
6 7/16" x 15"
9 7/8" x 9 3/4"
163 x 375 mm
250 x 248
6,825 6,485 6,145 5,800 5,460
7/9 U Shape
7 Standard Units
7,555 7,175 6,800 6,420 6,040
9/9 Full Tabloid
9 7/ 8" x 15"
250 x 375 mm
8,615 8,185 7,755 7,320 6,890
10/9 Solus Spread
15 3/ 4" x 10"
400 x 255 mm
8,950 8,500 8,055 7,605 7,160

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